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Privacy Policy

We ask that you read this website Privacy Policy carefully as it contains important information about how we use your personal information, who we share it with and any rights you may have. It also contains our contact details should you wish to contact us.

This website Privacy Policy is divided into the following sections:

  • our website;

  • who we are;

  • our collection and use of your personal information:

    • our legal basis for processing your information;

    • personal information; and

    • special category data;

  • who we share your personal information with;

  • targeted advertising;

  • links to content which may interest you;

  • how long your personal information will be kept;

  • transfer of your information out of the EEA;

  • your rights;

  • keeping personal information secure;

  • how to complain;

  • changes to this website Privacy Policy;

  • how to contact us; and

  • extra help you may require.


Our website

This Privacy Policy relates to your use of our website ( and how we collect personal information about you during the provision of our services to you.


Who we are

This website is operated by JLX Coaching Limited. We are a high end online fitness coaching service and more information about us can be viewed here.

We collect, use and are responsible for certain personal information about you. We are subject to United Kingdom data protection law and we are responsible as ‘controller’ of that personal information for the purposes of those laws.

Our collection and use of your Personal Information.

We collect personal information about you in a number of circumstances as set out in the table below.

We collect this personal information from you either directly, such as when you complete the JLX Documentation (as defined in our Terms and Conditions) or indirectly, such as your browsing activity while on our website.

We may collect and use the following personal information about you:

  • your full name and email address;

  • information to enable us to draft a suitable Training and/or Nutrition Programme, (as defined in our Terms and Conditions) e.g. your date of birth and medical history;

  • your gender information;

  • location data (such as your city of residence because our clients are based around the globe);


  • information about how you use our website, IT, communication and other systems.

This personal information is required to provide our services to you. If you do not provide personal information we ask for, it may delay or prevent us from providing our services to you.

Our legal basis for processing your information

When we use your personal information we must have a legal basis for doing so. There are various legal bases which we may rely on, depending on what personal information we process and why. These include the following:

  • Consent: where you have given us clear consent for us to process your personal information for a specific purpose;

  • Contract. Where our use of your personal information is necessary for a contract we have with you, or because you have asked us to take specific steps before entering into a contract;

  • Legal obligation: where our use of your personal information is necessary for us to comply with the law (not including contractual obligations); and

  • Legitimate interests: where our use of your personal information is necessary for our legitimate interests or the legitimate interests of a third party (unless there is a good reason to protect your personal information which overrides our legitimate interests).

Personal information

The button below will allow you to download a table that explains what we use (process) your personal information for and our reasons for doing so:

Special Category Data

The above table does not apply to special category data (which includes biometric and medical data collected by us).

“Special Category Data” is personal information revealing racial or ethnic origin, political opinions, religious beliefs, philosophical beliefs or trade union membership, genetic and biometric data, or data concerning health, sex life or sexual orientation.

We afford additional protection to special category data given the sensitivity of the personal data being processed. We cannot deliver a Training Programme that is suitable for you and safe without this information. We rely on your consent for us to use special category data in order to deliver your Training Programme.

Who we share your personal information with

Third party providers

We routinely share your personal data such as your name and email address with our third party storage provider. At present this entity is “Google Drive” the cloud storage provider, in order to share our documents with you in order to deliver the service and as a remote location to backup any files shared between us throughout the duration of the provision of the services. In addition, we use Squarespace (an American website building and hosting company based in New York) as our website host. We have to share your personal details with Squarespace in order to deliver our services to you via the website. For further information see “Transferring your personal information out of the UK and EEA” below.

Targeted advertising

If you choose to follow our social media pages via online platforms, we may use the personal information provided by you in order to send you targeted advertising communications.

Links to content which may be of interest to you

On our website we will (at our sole discretion) provide links to additional materials such as streamed Instagram sessions, podcasts and to direct you to supplementary information which we think may be of interest to you. You may wish to view and use the links provided.

Such links may include YouTube, Facebook and other sites hosted by third-parties. We will not share your personal data with these third parties (unless we are instructed by you to do so during the provision of our services to you and we have obtained your consent.) If you choose to follow the content link(s), the use of your personal data will be governed by the individual third party Privacy Policy of the website accessed by you. For further detail, please review the Privacy Policy on the individual third party site.

How long your personal information will be kept

We will keep your personal information during the provision of our services to you. Thereafter, we will keep your personal information for as long as is necessary:

  • to respond to any questions, complaints or claims made by you or on your behalf;

  • to show that we treated you fairly; and

  • to keep records required by law.

We will not retain your personal information for longer than necessary. Usually we retain your data for up to three months once your Training or Nutrition Programme has come to an end in order to address any of the situations listed in the bullet points above or in the event that you wish to add an additional training block at a later date.

When it is no longer necessary to retain your personal information, we will delete or anonymise it.

Transferring your personal information out of the UK and EEA

In order to run our business and to deliver services to you, it is sometimes necessary for us to share your personal information outside the UK and/or European Economic Area (EEA), for example:

  • we have coaches working from the US, who we may need to share your personal data with in order for them to delivery your Training and/or Nutrition Programme. We have specific processes in place to ensure that your personal data is transferred and handled carefully by our US based coaches;

  • with your and our service providers (such as Squarespace and Google Drive listed above) whose servers are located outside the UK/EEA; or

  • if you are based outside the UK/EEA.

    Non-UK/EEA countries do not have the same data protection laws as the United Kingdom or EEA. Some may be deemed to be adequate, however where this is not the case we will ensure the transfer complies with data protection law and all personal information will be secure. For example, we may ensure that approved model clauses are in place between us and the relevant third party, in order to safeguard your personal data when it is transferred to them.

    Further information

    If you would like further information about data transferred outside the UK or EEA, please contact us (see ‘How to contact us’ below).

Your rights

You have the following rights, which you can exercise free of charge:

For further information on each of those rights, including the circumstances in which they apply, please contact us or see the Guidance from the UK Information Commissioner’s Office (ICO) on individuals’ rights under the General Data Protection Regulation.

If you would like to exercise any of the above rights, please email or write to us. Our contact details are set out below.

Keeping your personal information secure

We have appropriate security measures to prevent personal information from being accidentally lost, or used or accessed unlawfully. We limit access to your personal information to those who have a genuine business need to access it. Those processing your information will do so only in an authorised manner and are subject to a duty of confidentiality.

We also have procedures in place to deal with any suspected data security breach. We will notify you and any applicable regulator of a suspected data security breach where we are legally required to do so.

How to complain

We hope that we can resolve any query or concern you may raise about our use of your information.

The UK General Data Protection Regulation also gives you right to lodge a complaint with a supervisory authority, in particular in the European Union (or European Economic Area) state where you work, normally live or where any alleged infringement of data protection laws occurred. The supervisory authority in the UK is the Information Commissioner who may be contacted at or telephone: 0303 123 1113.

Changes to this Privacy Policy

This Privacy Policy was published on [insert date] and last updated on [insert date].
We may change this Privacy Policy from time to time—when we do we will inform you either via an

update on our website or by email.

How to contact us

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by email at or by mail using the details provided below:

F.A.O: JLX Coaching Limited

1 Colleton Crescent Exeter
United Kingdom


Do you need extra help?

If you would like this notice in another format (for example audio, large print, braille) please contact us at the details above.

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